Lidl distributed up to 20,000 radio headsets at last Sundays 2016 All Ireland Football Final between Dublin and Mayo, enabling fans to listen to live match commentary. The same radio headsets will also work for commentary of the 2016 TG4 Ladies All Ireland Football Finals on Sunday 25th September! #serioussupport
EVENTIMAGE photographers were on hand to capture this clever promotion, syndicating the best images to National Media & sports journalists before the final whistle was even blown!
These images were shared and published extensively within hours of the match ending.
